Clinique Dramatically Different Moisturizing Lotion (DDML) and I go a long way back. If you’ve been reading my blog from way back Swipe Some Gloss (awwwww), you probably remember the day hauled on this stash:
My Clinique Can’t-Live-Withouts circa 2009
For at least 5 years, I’ve been a DDML girl. In 2009, I switched to the Clinique Dramatically Different Moisturizing Gel out of my dermatologist’s recommendation. Fast forward to June 2013, I’m pleased to share with you that my first Clinique “Yellow Lotion” has been reformulated for the better.
Say hello to Clinique Dramatically Different Moisturizing Lotion+
Over canapes, macarons and light drizzdle, the Dramatically Different Moisturizing Lotion+ made a dramatic entrance. Well played, I thought considering it took 6.5 years, 3 formulating dermatologists, 53 researchers and 100 formula trials to get the Dramatically Different Moisturizing Lotion+ just right. Four and a half decades after it was first formulated, Clinique thought that the world has changed, skin care technology and aggressors have evolved hence America’s #1 moisturizer has to follow suit as well. They put it out really well: “Now more than ever, skin needs extra help.”.
So what makes the Dramatically Different Moisturizing Lotion+ different? Clinique shared that we can all have the best moisturizer in the world but if our barrier is not intact – moisture evaporates. Here’s how Clinique addressed this concern through their new DDML+ formula:
- The Barrier Strengthening Complex
A blend of sunflower seed cake, barley extract and cucumber extract that helps to strengthen the skin’s barrier, imparting resilience and resistance to environmental stresses.
- The new moisturizing ingredients
Hyaluronic Acid is proven effective in helping skin hold onto moisture for improved hydration.
Glycerin is a well known humectant that attracts moisture to skin. Considered highly ―hygroscopic,‖ it absorbs water from the surrounding air.
Urea is a naturally occurring component in the production of skin’s own natural moisturizing factor (NMF). NMF ingredients mimic the function of healthy skin.
While it’s best used by those with very dry to dry combination skin, the oily gal in me was dying to slather it on. Here’s my capsule review, 12 hours into first trying it out on my face:
- like all Clinique skin care products, the DDML+ is fragrance-free
- it glides on like the Dramatically Different Moisturizing Gel but sits on like the original DDML
- it’s lighter than DDML but tad heavier compared to the gel variant
- it absorbs really fast
- it didn’t leave an oily film on my skin the morning after
The Clinique Dramatically Different Moisturizing Lotion+ will be available in August 2013 at Clinique counters nationwide for a suggested retail price of PhP 1900 (125ml) and PhP 880 (50ml).