Posted on Mar 4, 2013 in Beauty under: Benetton
Just a thought: if vacation trips were housed and sold in bottles, would you hoard on ‘em? I would, in a blazing heartbeat. I was looking for a light yet mellow scent when Benetton Fragrances sent me two purple bottles that were more than body mists — they’re instant tickets to Thailand and Morocco!
Today, young people live in a world in motion in which people are always 24/7 connected. This world has become a continuous source of inspiration for them to shape their own style and personality. Inspired by diversity, the core value of UCB, a new collection was imagined around the most inspiring and energizing ingredients from all around the world: the Body Mists collection.
Posted on Sep 7, 2012 in Beauty under: Benetton
Do you remember these classic late 90s scents?
While I received these his and hers present from Brigitte two years ago, this duo’s also 2 of my first EDTs. Benetton’s released a couple more scents to love years after but for some reason, I’m always drawn to Cold and Hot. Or Hot and Cold.
Oh wait I think I spoke too soon.
This year, Benetton released another pair of EDT aptly called Nero and Bianco to match the bottle’s aesthetics.
Black and white, a unique chemistry
Black and white? Or white and black? They may be opposites, but these two colors are clearly destined to be complementary. Black is the absence of color, white a blend of every color in the spectrum, and together they have a unique and timeless chemistry. Black and white are simple, black and white are stylish, black and white are modern, black and white are universal. In short, black and white are Benetton.
Bianco for women, Nero for men. Like a photographic negative, the two opposites are united by design. First, on the sleek glass flasks, envisioned by the young team of creative talents at Fabrica, Benetton’s famous communication research center.
The iconic Benetton wool stitch logo is stenciled on the clear glass as if in spray paint – a defiant gesture inspired by street art that also evokes the act of spraying fragrance on the skin. Next, on the boxes – white with black graphics for Bianco, black with white graphics for Nero – where each color is accompanied by a list of its sensations and associations: moon, snow, feather, cotton, purity for Bianco; ink, night, eclipse, magic, gothic for Nero.